Experienced Leadership with an Eye on the Future
Guiding Fresh & Healthy Brands from a small start-up to the successful global brand it has become is our Executive Team. Led by founder Chad Parker, our leadership group includes experts in business, finance, real estate and food service. All ready to assist our Franchise Partners to create a profitable and rewarding business.
Chad Parker, Founder and CEO, Fresh & Healthy Brands
Chad serves as the CEO of Fresh & Healthy Brands. His vision, experience and dedication help to ensure their continued growth and success. The brands are operating in twenty-four countries including Canada, with 37 new franchises already scheduled to open in 2013 and double in size by the end of 2014.
Chad began his career managing a small finance company in 1991, before developing a successful franchise brand in the entertainment business with operations across Canada. As president, he managed the entire expansion process and built over 100 franchised stores in less that 10 years.
Seeking new areas of opportunity that matched his own interest for unique and successful food and beverage businesses, Chad began researching the food crazes across Canada and America, and became convinced of the viability of the concepts. He launched his first location in 1997, and began franchising his concepts in 2000.
Having traveled to every continent and gaining experience in dealing successfully with many different domestic and international business cultures makes Chad an especially effective leader for Fresh & Healthy Brands. His strengths are business and market development, franchising, finance, legal, operations and supplier relations with a vision for strategic planning and establishing solid relationships.
Jose Luis Esquivel, Vice President, Franchise Development
Jose Luis joined the Fresh & Healthy Brands team in 2005. He is focused on managing and delivering high quality support and development for all domestic and international markets.
A graduate of International Tourist University in Business Administration, Jose Luis began his Food & Beverage management career with Holiday Inn-Mexico and El Presidente, another well-known and successful national chain. In 1985, he joined the management team at Kentucky Fried Chicken-Mexico as Franchise Manager. After being promoted to National Training and Development Manager and Director of Operations Jose Luis has held senior roles in operations and franchise areas. In 1999, he began working with various Canadian and American chains, including being a Multi-Unit Franchise Manager for one of Canada’s largest casual dining chains and heading up new development for an American Franchise Quick Service Chain.
Monica Vallejo, Creative Director and Graphic Designer
As a strategic contributor, Monica has strong experience in branding and design and has committed to go the extra mile for her clients’ needs for more than 12 years. She puts a special emphasis on conceptual design and communication objectives, and always uses her great ability to see the big picture. She holds a bachelor’s degree in Marketing; a diploma in brand strategy and is a graduate of the Electronic Media Design and Advertising and Graphic Design Programs.
Dylan Dupuis, Business Development Consultant
Dylan is a 17-year veteran of the Quick Casual Restaurant industry. After working in management roles at Little Caesar’s Pizza and Panago, he became a franchisee in the healthy concept food industry. In addition to his franchisee duties, he was promoted to Corporate Trainer where he helped fellow franchisees and area developers with store openings, marketing, flavor development, and multi-unit operations. Having experience in markets throughout North America, Dylan supports our USA and Canadian franchise partners and new development projects.
Cole Parker, Franchise Development Manager for Canada and USA
Cole has extensive operations and franchise experience, starting in 1995 in a management position with an entertainment franchise. Cole was instrumental in building this franchise into one of the largest in Canada. In 2006, Cole joined Fresh & Healthy Brands as a sales associate and has moved up to manage the development of new franchises and real estate for Fresh & Healthy Brands in Canada and the USA.
Niall Lawler, European Franchise Development Manager
Instrumental to our growth worldwide, Niall identifies qualified individuals to become franchisees. He guides them in their initial efforts to open and operate their franchise stores, and ensures that the quality and level of service is maintained to the highest Fresh & Healthy standards.
Joining Fresh & Healthy in 2006, Niall focused on brand building, advertising and development efforts throughout Europe. A native of Ireland, Niall’s entrepreneurial experience includes starting up his own flower company, and for 14 years he served as a field account executive for Golden Pages in Ireland.
We invite you to further explore this new franchise opportunity by completing the Fresh & Healthy franchise application today. Or contact our franchise director by calling:
1.866.584.2301 (US & Canada)
1.604.918.5076 (Outside US & Canada)
Email us today at franchising@freshandhealthybrands.com to introduce yourself and let us know which market, location, and brand that interests you most!
